About Us

For more than a decade, ASweetLife has been the internet’s trusted authority on the art of living well with diabetes.

Cofounded by Michael Aviad and Jessica Apple, we are a non-profit digital magazine featuring independent journalism on the topics important to people with diabetes: lifestyle, diet, news, science & technology, and management tips.

ASweetLife was created by people with diabetes for people with diabetes (and those that love and care for them). We know that diabetes is a very serious and frightening disease, but we also know that life with diabetes can be normal. It can even be sweet.

ASweetLife has made it a mission to eloquently and persuasively show that diabetes health goals are achievable with common sense lifestyle adjustments, especially carbohydrate restriction. Eating fewer carbs means taking less insulin, dealing with less stress, and reducing your risk of complications. It’s an important message, and the number of willing listeners is growing every day. 

We believe that ASweetLife has an important role to play as an advocate for this simple low carb message. Despite better and better technology, diabetes outcomes are not improving, and more and more people are being diagnosed world-wide each day. And even as complaints about the high cost of insulin reach a crescendo, most doctors and patients still tend to see expensive novel technology and medication as the only way to meet management goals. 

If you want to learn about a better way, you’ve come to the right place. In our pages you’ll find new and exclusive low-carbohydrate recipes produced exclusively for ASweetLife, including by celebrated cookbook author Carolyn Ketchum and chef Ross Wollen. You’ll find interviews with leaders in diabetes science and technology. And you’ll find up-to-the-minute discussions of diabetes news, advice on lifestyle and glucose management, advice from experts, and compelling stories from people living and working successfully with diabetes. 

It’s impossible not to address the risks and complications that people with diabetes face, and we will deal with them here. But we invite you to join us in trying to make it as painless as possible. Diabetes won’t ever be fun, but controlling it can be satisfying. It can actually make you feel great. 

ASweetLife is a program of Diabetes Media Foundation, an organization devoted to helping people with diabetes live well. If you’d like to support our work, please donate here. We are extremely grateful for your donations.

For sponsorship and advertising inquiries, please contact Michael Aviad.

For editorial inquiries, please contact Jessica Apple.